Most trades companies spend 20%+ of revenue on their back office staff, admin, billing, and paperwork — and it still feels chaotic. Only 1% run at 15%. I’ll get you below 15%, by either plugging in my team or optimizing yours.
Invoices that sit unpaid for weeks (and generic QuickBooks emails no one reads).
Staff juggling calls, scheduling, billing, and paperwork — with errors everywhere.
Marketing spend that doesn’t fill the schedule.
Insurance and compliance paperwork eating up evenings and weekends.
You’re not alone. Most contractors face these same issues — and most are paying 20%+ of revenue for the privilege. It doesn’t have to be this way.
I act as your backoffice execution team and executive team in a box — CFO, CMO, COO, and CTO — leading either your existing staff or plugging in mine across:
Finance & Billing: invoicing, collections, payments, reporting.
Marketing: campaigns that fill the schedule, not just lead lists.
Ops & Scheduling: dispatch, call center, tech scheduling.
Admin & Paperwork: insurance, licensing, compliance, payroll.
Others
Instead of patching holes, we plug in our systems, tech and setup to run the entire office as one predictable system.
I give you everything you need to scale fast:
My team — not advice, but people who actually do the work.
An operating system — clear processes that make the office run predictably.
Expert guidance — CFO, CMO, COO, CTO-level leadership without the salaries.
Community — connect with other business owners on the same journey.
Powerful software — proven tools I’ve built or co-built to cut costs and automate the grind.
All designed with one goal: to double your business without doubling your stress.
We review your processes, find bottleneck, assess your current staff.
I either take over your team or plug in mine, adding the right tools and systems.
Your office runs under my oversight, with weekly reporting and predictable costs.
CEO & Co-founder
Most contractors are shocked to find their office eats 20%+ of revenue. Only 1% of companies get it below 15%. Answer a few quick questions and I’ll calculate your back office % — and show you how to fix it.
Streamline your operations
Win better, higher-paying clients
Learn from successful blue-collar businesses
Business Growth Coach for Local Service Owners
With 10+ years in marketing and operations, Natalie helps blue-collar business owners unlock profit through smart systems, strategy, and clarity. She’s guided 100+ companies to streamline, scale, and grow with confidence.
👉 Book a free 30-minute call to uncover your biggest growth opportunities.